Intersect by Baruk
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Baruk, the operating system for your business

Tell it once.
It runs your day.

Intersect builds the dashboards and automations that run your business, wired into the tools you already use, with guardrails built in. It does the work ChatGPT alone can't, and nothing that moves money or messages goes out without your yes.

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01Custom business memory

Goals, rules, history and decisions stay available across every workflow and screen

02Specialty micro-models

A focused model handles each task, so answers come faster, cost less and need fewer fixes

03Your tools, connected

The systems you already use, tied into one governed layer for data, actions and dashboards

Return on investment

What your team gets back

Move the sliders to match your business. The math is simple: tasks Intersect takes off your plate, times the minutes each one costs, times what an hour of your team is worth.

Open the full estimator
Hours back every month60
Value per year$27,360

Illustrative estimate, not a guarantee. Missed calls and bookings recovered come on top.

How it works

An operations team you brief in one sentence

No flowcharts, no scripts. Write the job the way you would tell a person. Intersect plans it, splits it between agents and shows every step as it happens.

01 · You say it

Plain words, once

One-off jobs or standing orders like "every weekday at 8"

InstructionText tomorrow's guests their check-in time and parking info
02 · It runs

Agents do the legwork

Pulls the manifest, writes each message, sends through your number, in parallel

08:30:12 · Twilio12 of 18 messages sent
Running
03 · You decide

Nothing risky goes out alone

Refunds, payments and anything new wait on your board for a yes

08:21:40 · StripeRefund $356.00 for booking 48213
Awaits you

Micro-model architecture

One request activates the right specialists

Any leading model can read the request. Baruk turns it into a structured plan, routes each task to a purpose-built micro-model, and assembles one checked result. Faster and cheaper than one big model doing everything, with fewer do-overs.

1
Business inputYour requestGoals, files, data, rules and the outcome you want
2
Primary reasoningReads intent and outcomeChatGPT, Claude, DeepSeek or your preferred provider
3
Structured work planTurns it into executable workObjective, tasks, data, tools, permissions
4
Routes each task to the best-fit micro-modelShared context stays in sync while independent work runs in parallel
Route by specialty
Micro-model 01mIntersectSystems and contextMaps connected data and tools into one working view
Micro-model 02mBarukPlanning and orchestrationBuilds the task graph, dependencies, routing and shared context
Micro-model 03mShebaAnalysis and communicationTurns specialist findings into clear, business-ready insight
Micro-model 04mLionheartValidation and actionChecks confidence, policy and readiness before an approved action
5
Validates, reconciles, retries only what failedConfidence · conflicts · sources · policy · completeness
6
Finalized outputOne coherent result, ready to useA response, dashboard, workflow, document or approved action

Targeted retry: only the failed specialty task goes back to the router

Example micro-models shown. The library grows by company, specialty and industry.

Why not just ChatGPT or Claude

They prototype fast. Baruk keeps the business running.

General models are great at ideas and first drafts. On their own they forget your rules, can't touch your systems safely and leave you stitching the pieces together. Baruk adds the memory, connections and guardrails around them.

ChatGPT or Claude aloneA fast prototype engineBaruk with your preferred modelThe business operating system
RoleIdeas, code and rough prototypesRuns repeatable company operations
MemoryOnly what you paste into the chatKeeps your goals, rules, history and decisions
ConnectionsEvery tool needs a manual tie-inEmail, cloud storage, payments and the rest of your stack, governed from one layer
GuardrailsNothing stops a confident wrong answerBuilt-in guidelines, permission checks and approval before it acts
SpecialistsOne general model for every jobEach task routed to the best-fit micro-model
BuildsCode and instructions you still assembleLive dashboards and automations wired to your tools
Over timeThe prototype still needs integration workSaved, refreshable, auditable operations
From prototype to operating systemConnected tools. Custom memory. Specialist models. One durable business layer.

Product views

See what your team works in

A real Intersect screen with simulated operating data. Click it to try it.

Intersect command center: a recurring inbox briefing, a human checkpoint and a live orchestration map across connected tools
Command centerOne request becomes coordinated specialist work across your tools

Phones

Every call answered. Every seat booked.

Intersect picks up in a natural voice, checks live availability and books the reservation before the caller hangs up. You get the transcript, a summary and a lead score, even at 2 AM.

  • Never promises a seat it has not checked
  • Every call logged with follow-ups ready to send
  • Hands off to a person when the caller asks

Reports

Ask a question. Get a live dashboard.

"Bookings per affiliate, last 30 days." Intersect turns the question into a widget pinned to your dashboard, pulled from your real numbers and refreshed on its own.

  • Charts, totals, tables and booking lists
  • Filter by channel, affiliate, tour or date
  • Built from checked settings, never generated code

Your models, your server

Use the AI you trust. Keep the keys at home.

Intersect sends each job to the model that suits it, from frontier models to ones running on your own hardware. Credentials stay on your server.

Model routingper task
AnthropicOpenAIMistralGrokGroqDeepSeekOllama, localLM Studio
DesktopMac, Windows, Linux
WebAny browser
PhoneCompanion app

Integrations

Works inside the tools you already pay for

Email, calendars, cloud storage, payments and accounting ready to switch on, plus any JSON API with a key.

GmailEmail
Microsoft 365Email, calendar
SlackChat
Google CalendarScheduling
CalendlyScheduling
ZoomMeetings
QuickBooksAccounting
StripePayments
SquarePayments
PlaidBanking
GustoPayroll
ShopifyCommerce
HubSpotCRM
MailchimpMarketing
Google AnalyticsWeb
TwilioVoice, SMS
RingCentralPhones
ElevenLabsVoice
Google SheetsData
AirtableData
NotionDocs
AsanaProjects
JiraProjects
GitHubCode
DocuSignSignatures
DropboxFiles
AWS S3Storage
ZendeskSupport
ServiceTitanField service
Google DriveCloud storage

Plus Clio, Airtable views, Google Docs, Figma, Square, Crexendo and more

See it run

Watch a real day, start to finish

Narrated tours of real setups. Or open the interactive demo and click through it yourself.

Product tour

Automation, phone reservations, operations and reporting in one place

Outdoor rentals

A kayak rental, set up and run

Real estate

Leads, showings, follow-ups

Legal

Intake, documents, deadlines

Who it's for

Built for businesses that run on phones, bookings and email

Tours and air toursManifests, weather holds, reseller bookings
Rentals and outdoorsWaivers, check-ins, fleet schedules
Real estateLeads, showings, follow-ups
Law and servicesIntake, documents, deadlines

See your own day run itself

Click through a live simulation of a business like yours. No login, and nothing real gets sent.

Try the interactive demo Watch the tour